Raising Awareness & Taking Action: A National Campaign on Alcohol & Breast Cancer

We’re conducting a nationwide effort to change the story around alcohol and breast cancer.

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What We’re Doing

RAISING 

funds to support a media campaign, advocate for policy changes, and drive a national movement. 

LAUNCHING 

a national media campaign to raise awareness that alcohol causes breast cancer.

PUSHING

policymakers to mandate health warning labels on alcohol products highlighting cancer risk.

RAISING AWARENESS

Only 1-in-4 Women Know

Without knowing that alcohol causes breast cancer, women can’t take steps to protect their health. Meanwhile, both drinking and breast cancer rates have increased, putting more women at risk. And federal action isn’t expected soon—making state and local efforts even more critical.

Learn about alcohol's risks

What we’ll do. Together.

Help us build a world

where every woman knows the risks of alcohol

and is empowered to protect her health.

Donate to our campaign

"14,000 new cases of breast cancer diagnosed in the US in 2020 could be attributed to prior drinking."

– International Agency on Research on Cancer (IARC) –

"There is no safe level of alcohol consumption when it comes to cancer risk."

– Breast Cancer Research Foundation (BCRF) –

"If you want to do everything you can to lower your breast cancer risk, limiting how much alcohol you drink makes sense."

– breastcancer.org –

Between 4-10% of breast cancer cases each year are thought to be due to alcohol use (we got this estimate from this paper). We used the middle of that range—7%—and multiplied it by 276,480, the estimated number of new breast cancer cases in 2020 (we got this estimate here). That equals 19,354.